One feature of Rally is empowering members to set achievable health goals and opt into “Missions” or “Challenges” that help them meet those goals. Members take a health and fitness survey that then drops them into a flow where they can select a goal they want to work towards.

This project was a re-design of the existing UI.

User Testing

I started by conducting a user test of the current experience to see what some of the user pain points were. I also worked with our PM to gather data on the click through rates and drop off points in the flow.